Aquaporin A2O Bar
Aquaporin is a Danish biotech and water technology company that has developed a unique membrane technology inspired by nature’s own water channels.
Built on Nobel Prize-winning research, the technology is used to purify and reuse water across industries and in the home and have been tested in space in collaboration with NASA and ESA. A Danish deep-tech innovation to solve some of the world’s biggest water challenges.
Challenge
With A2O Bar, Aquaporin had developed a new water solution that brings multiple functions together in one product - from filtered cold and boiling water to sparkling water and ice cubes.
The challenge was to present both the product and the technology in a way that clearly communicated its functionality while giving A2O Bar a premium and innovative expression.
Solution
We developed a 3D product film that presented A2O Bar and its many functions in a visual universe inspired by nature.
Through detailed 3D animation, the film moved closer to the product, nature and the technology behind it - connecting Aquaporin’s nature-inspired technology with a clean and premium design universe.
A product story that brought function, technology and design together in one visual experience.
